Broadcasting

Consumer behaviour is changing, evolving from passive to active TV consumption, demanding personalized on-demand services. More content available, where user generated content and social networking plays a central role.

Advertisers are looking for more effective ways to reach consumers across new channels which enables targeting, interactivity and real-time measurement.

Tieto solution

Tieto Broadcasting services help media companies digitalize content production processes, to exploit media content in different delivery channels and utilize valuable media archives. 

Tieto optimizes, renews and maintains the production, management and multi-channel distribution of radio and TV content for media industry players through innovative and reliable IT solutions and services based on strong industry and technology expertise as well as on a broad international partner network.

With a solid track record of more than 40 years of ICT services and an unrivaled expertise and experience in the field of broadcasting services Tieto delivers growth, efficiency and tangible results to broadcasters.

Tieto key offerings for broadcasters:

• Media Asset Management
• Multi channel consumer services
• Multi-channel delivery
• Media Gate
• Digital advertisingCustomer benefits

Creating new revenue and digital services

• Tieto Multichannel consumer services create new revenue streams

Increasing sales & customer satisfaction

• Tieto Media Gate creates an e2e service that increases ad-sales and simplifies content handling for our customers
• Tieto Digital advertising creates new advertising opportunities in multiple channels

Enhancing business and information processes

• Tieto Media Asset Management enhances customer processes from content creation to content delivery

Improving efficiency of IT operations

• Tieto Outsourcing services create cost efficient and lean IT operations enabling customers to concentrate on core business

Why Tieto?

Tieto, as system integrator and one of the key players in media oriented IT area has:

• vast competence in broadcasting and other media business
• unique service model for continuous services to take care of mission critical broadcasting systems and processes
• broad experience on whole telecom and media value chain with 6000 employees working for telecom and media customers
• comprehensive competence mix of Mobile Devices, Network Equipment Providers, Operators and Media companies

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» Download Tieto's Casebook for Broadcasters (brochure, pdf)